Fashion Notes

A kaftan is a kaftan until it is not. There is a real difference between the kind of kaftan you wear to a wedding...

The idea that good kaftans have to be expensive is mostly a myth. Yes, a hand-embroidered couture kaftan will cost you. But a well-cut...

Kaftan dresses in Pakistan have moved from being occasional outfits to everyday wardrobe essentials. From casual wear to wedding events, kaftans offer a balance...

Fashion trends change quickly, but some outfits stay stylish for decades. One of the most elegant and comfortable outfits loved by women worldwide is...

For a few years now, farshi shalwar has been everywhere in Pakistan. On Instagram feeds.On lawn launches.On festive reels.On Eid celebration pictures. It became...

In a world of fast fashion, a hand embroidered kaftan feels different. It’s slower. More intentional. More meaningful. Unlike machine-made designs that are finished in...

When we started Mataish in a single, quiet room back in 2019, we didn’t have a massive marketing team or a grand office. All...

There is something magical about seeing a design go from our sketches to the silver screen. We’ve always believed that Mataish pieces are made...

Since we started Mataish in a single room back in 2019, our mission has always been simple: to provide luxury that respects your budget...